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For the last ten years, Catherine Malandrino Paris has become a face that embodies femininity and strength. Bridging the style of Paris, the romance of Provence and the energy of New York City, the Catherine Malandrino Paris voice is embraced by women of style, all around the world.


Born in Paris and raised in Los Angeles, we were destined to uphold the chic legacy of the BCBGMAXAZRIA brand and infuse it with the wild, trendsetting spirit of the West Coast. BCBGeneration is a full lifestyle brand for the visionary, the fashionable free spirit, and the girl with her finger on the pulse of style.

Designed with the modern girl in mind, each new line seeks to be as bold, sophisticated and fresh as the generation that wears it - yours.

For more information, please visit

Facebook: @BCBGeneration
Instagram: @bcbgeneration
Twitter: @BCBgeneration

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